Tuesday, 3 February 2009

If You Could


I went in to Paper Scissor Stone and bought this catalogue last week, it normally sells out really fast so i thought i should get my hands on it.
On the 1st of every month of 2008 If You Could released two new screenprints, one from an established artist and one from an emerging.

Responding to the question, ‘If you could do anything tomorrow, what would it be?’, these two colour, B2 (655 x 480 mm), limited edition screenprints were only available to buy from the If You Could website for the duration of that month.

This gave each print a unique edition, determined by the amount purchased and was signed by the artist as well as being stamped for authenticity. All No.1 prints were shown in a month-long show at Kemistry Gallery, London in December 2008 with a catalogue of all 24 prints released alongside the show.
The design on the over all packaging is really aesthetically pleasing, its so nice to hold. when the cards are taken out carefully the illustrations are each as beautiful as each other.

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